Pricing Matters

Ignoring Data Bias is Detrimental to Your Business Strategy with Adam Minielly

February 12, 2020 Season 1 Episode 9
Pricing Matters
Ignoring Data Bias is Detrimental to Your Business Strategy with Adam Minielly
Show Notes

Adam Minielly is the Manager, Pricing at Osler, Hoskin and Harcourt, where he plays a key role in overseeing the firm’s pricing activities and operations, driving firm strategy related to the development, analysis, and implementation of creative, workable solutions in response to client pricing demands. 

Prior to Osler, Adam worked in roles in competitive intelligence and pricing at Dentons LLP, Blakes, Cassels and Graydon, and Norton Rose Fulbright.

Adam holds an undergraduate degree in political science and a Masters Degree in public policy. His graduate work examined how think tanks influence public policy. He has applied his social science training to his work in pricing to develop data-driven decision making. He recently presented Framing, Anchoring, and Data Biases - What influences pricing decisions? at the Buying Legal Conference.

TOP THREE TAKEAWAYS

  • All data has a story to tell. Just because data is dirty doesn’t mean you can’t do anything with it, you need to dissect the data to understand what it's telling you. 
  • Tackling data bias. Set up systems and processes to account for common data biases including sample, exclusion and observer bias. 
  • Effective Scoping. Focus on the actual hours to completion of phases and tasks rather than anchoring on a fee amount.