It Takes a Village with Jenny Brown Artwork

Pricing Matters

Pricing is a catalyst for innovation and collaboration in the legal industry. Business professionals from interdisciplinary teams including pricing, business development, client value, procurement, legal operations, practice and project management are working together to create pricing solutions that deliver value and profitability. Digitory Legal wants to highlight the important work that these professionals are doing to advance the business of law, so we created the Pricing Matters Podcast. Your host, Aurelia Spivey, will be speaking to thought leaders who discuss market trends, provide actionable insights and share their experience of the evolving landscape of legal pricing.

All Episodes

Pricing Matters

It Takes a Village with Jenny Brown

December 18, 2019 • Jenny Brown • Season 1 • Episode 5

Jenny Brown is the Senior Manager of Strategic Pricing Husch Blackwell LLP. Jenny has over 20 years of experience in law firm accounting, including Strategic Pricing, Partner Compensation, and Financial Reporting and Analysis. While currently managing Strategic Pricing efforts, Jenny and her team also partner with Legal Project Management to develop optimal client service plans.

Jenny leads the annual rate-setting process, participates in developing creative pricing arrangements for clients, and is a consistent participant in client pitches and RFP responses. Prior to her current role, Jenny served as Controller at Welsh & Katz, Ltd. in Chicago.

TOP THREE TAKEAWAYS

Internal marketing increases lawyer engagement: Continued education and communication of success stories to your lawyers are central to your internal marketing efforts.
The evolving role of legal project management. Matter management is a key differentiator in keeping budgets on track and communicating changes with the client.
Collaboration is key. Professionals in pricing, proposals and business development are working together with lawyers to scope and create deliver value pricing for clients.

To find out more about Digitory Legal please visit our website at www.digitorylegal.com.